So many entrepreneurs and business owners these days find themselves in a never-ending (or never-progressing) beginning. The feeling that marketing, media, advertising, finance and LIFE in general take complete 180 degree turns in what seems like days, can be extremely overwhelming and keeps many of us from actually creating any success or you find yourself stagnant within your current venture.
1. Know When to Make a Change
The first step is deciding if it’s the right time for a change. Karyn Greenstreet, a Philadelphia-area small-business coach specializing in self-employment and business reinvention, says she sees a pattern with small-business owners. “Most people who come to me have been running their businesses for about seven years,” she says. “They spend the first three years absorbed in getting things started. Then they’re in a growth phase for three or four years. Then they hit a glass ceiling, or don’t find the work challenging anymore and want to try something different.”
Many factors can push a small-business owner toward reinvention–it may be a need to spend more time with family. The market may have changed. The economy may have reshuffled your customer base. You may be bored. All are legitimate reasons for change.