Social Media Won’t Transform Corporate Recruiting Unless It Grows Up

Forbes.com – Drew Hansen:

In a blog post earlier this year, Chris Dixon stated that “predicting the future of the Internet is easy: anything it hasn’t yet dramatically transformed, it will.” Companies continue to rank recruiting talent as a high priority, but their methods have hardly evolved. At least not yet.

Sure, the internet has fostered some change. Candidates submit applications online, retained search firms update their databases with tidbits from email exchanges, and non-local candidates interview using Skype. But the process remains tied to a transactional tradition, relying heavily on a few brief interactions to judge a candidate’s skills, background, and fit with company culture.

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